We will start with the text and using a few manipulation techniques we will obtain all the letters that we need to complete this effect. An important part is the watermelon look and we will create this by adding multiple fills and strokes in the Appearance panel then save it as a watermelon style in the Graphic Styles panel. We will continue with the texture on the pulp of the watermelon which is also vector and created using Art and Scatter Brushes from the library. To add the seeds we will create and save our own Seed Scatter Brush. At the end, we’ll add some highlights and shadows and we’ll create a couple of juice drops in order to make this effect more attractive. Let’s begin!

To complete the tutorial you will need the following assets:

Launch Illustrator and go to File > New to open a blank document. Type a name and enter the dimensions then select Pixels as Units and RGB as Color Mode.

Next, go to Edit > Preferences > General and set the Keyboard Increment to 1px. While there, also go toUnits & Display Performance and set the Units as indicated. I usually work with these settings and they will help you throughout the drawing process.

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Grab the Type Tool (T) and type the following letters on your artboard. Use the fonts and sizes indicated for each one. The word is “SAMPLE” but we will create the letters “A” and “L” separately.

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Now let’s create the letter “A”. Grab the Star Tool, click on your artboard to open the Star window and enter the settings shown below. You will get an upside-down triangle but you can flip it by going to theTransform panel and selecting Flip Vertical from the fly-out menu (upper right corner).

Using the Direct Selection Tool (A) select only the bottom middle point and move it down about 9px by pressing the Down Arrow Key on your keyboard 9 times. Next, using the Convert Anchor Point Tool (Shift-C) click on this point and drag to generate the handles.

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Select only the points “1” and “2” with the Direct Selection Tool (A) then go to File > Scripts > Round Any Corner and apply a Radius of 10. As a result you will get the rounded corners at the bottom. Next, select the point “3” and move it up about 15px by pressing the Up Arrow Key on your keyboard 15 times. You can also use Object > Transform > Move instead. Now, grab the Delete Anchor Point Tool (-) and click on the points “4” and “5” to remove them.

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Finally, use the Convert Anchor Point Tool (Shift-C) to generate small handles for the top point and the shape as the letter “A” is ready.

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Move the shape obtained at the previous step to her place then draw an ellipse as the letter “L”. I will name these shapes: “letter S”, “letter A”, “letter M”, “letter P”, “letter L” and “letter E”. I recommend you to make multiple copies because you will need them later more than once.

The letters “A” and “E” are colored differently because they won’t act as the letters but we will use them as masks.

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Next, take the Rectangle Tool (M) and draw a rectangle over “letter A”. Both shapes should have the same width at the bottom (1). Use the Add Anchor Point Tool (+) to add an extra point at the bottom of the rectangle, in the middle (2) then select only this point and move it down until it meets the bottom of the triangle (3). Transform this point from corner to smooth point by dragging the handles with the Convert Anchor Point Tool (4) then also using this tool drag the handles for the bottom left and right points of the rectangle (5).

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At this point your text should look like below with the shape obtained at the previous step behind “letter A”. Next, focus on “letter E” and using the Ellipse Tool (L) draw a shape of about the same size. It’s not quite a circle and the two shapes should match perfectly in the left side.

I will name these two shapes “fake A” and “fake E” and again I recommend you to make extra copies because you will need them later.

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Now, focus on “letter M”. Grab the Pen Tool (P) or the Line Segment Tool (\) and draw a straight line above the waves. Select “letter M” and also the line and press Divide in the Pathfinder panel. Ungroup (Shift-Control-G) then delete the smaller shape from the bottom. Using the Direct Selection Tool (A) select only the two anchor points at the bottom and move them down as shown below.

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Use the Ellipse Tool (L) to draw three ellipses at the bottom as in the image then Group (Control-G) them.Copy and Paste in Front (Control-F) the shape from the previous step then select this copy and also the group of ellipses and press Subtract in the Pathfinder panel. I will name the newly obtained shape (purple) “letter M” and the one from behind (gray) “fake M”.

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At this point all the shapes are pretty much ready. Just grab the Delete Anchor Point Tool (-) and click on the point indicated of the letter “P” to remove it.

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Now let’s get started with the actual watermelon look. Focus on one of the letters and select green as the fill color. In the Appearance panel, open the fly-out menu and choose Add New Fill in order to add a second fill attribute above the first. Change the color to dark green. Having the second Fill selected in theAppearance panel, go to Effect > Path > Offset Path and apply a -0.84px Offset. The purpose is to get a thin outer edge.

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As you did at the previous step, add a third fill on top of the two. While this Fill attribute is selected in theAppearance panel, change the color to light pink then go to Effect > Path > Offset Path and apply a -2.4px Offset.

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Add a new fill above the rest and this time use the radial gradient indicated. Having this Fill attribute selected, apply a -6.3px Offset and as a result you will get the pulp area of the watermelon.

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We are done with the fills but now we’ll add a few strokes. Select light green for the first Stroke then go toEffect > Path > Offset path and apply a -2.8px Offset. The goal is to get a thin light green edge right next to the dark green fill (see the close-up). If your stroke is not there, you can adjust the Offset value at any time because this is a live effect.

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Add a second stroke above the first by opening the fly-out menu in the Appearance panel and choosingAdd New Stroke. Having this Stroke attribute selected in the Appearance panel, apply a -3.8px Offset then reduce the Opacity to 60%. The color remains the same. This second stroke should be right next to the first stroke and if it doesn’t, you can adjust the Offset value.

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Add a third Stroke above the others then apply a -4.8px Offset and reduce the Opacity to 30% this time. The color remains the same. After this, the watermelon look will be completed and you will have the green peel, the red pulp and the lighter area between the two.

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Now, open the Graphic Styles panel (Window > Graphic Styles) and have the Appearance panel standing nearby. Select your letter then from the Appearance panel drag the thumbnail into the Graphic Styles panel to save it.

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Return to the letters and select the following shapes: “fake A”, “fake M”, “letter P” and “fake E”. Apply the watermelon style to them by selecting it from the Graphic Styles panel.

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As I’ve said at the beginning, we will use “letter A”, “letter M” and “letter E” to create masks. So, select “fake A” and “letter A” (which must be in front, fill-none and stroke-none) then go to Object > Clipping Mask > Make (Control-7). Repeat the same thing using “fake M” and “letter M” then “fake E” and “letter E”. You can see the end result in the next image.

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Grab the Pencil Tool (N) and draw a few paths on each letter, two to four depending on the size and shape of each letter but basically they should cover the pulp area. You can see the settings for the Pencil Toolbelow but you can also use the Pen Tool (P) for this.

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Select all the paths drawn at the previous step and stroke them with an Art Brush called “Chalk” that you can find in Brush Libraries Menu > Artistic > Artistic_ChalkCharcoalPencil. Set the Stroke Weight to 0.6 pt.

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Still having all the paths selected set the Blending Mode to Overlay.

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Take again the Pencil Tool (N) and draw a few spiral paths on top of each letter as in the image. Stroke these paths with a Scatter Brush called “Ink Spatter 1” that you can find in Brush Libraries Menu > Artistic > Artistic_Ink. Set the Stroke Weight to 0.3 pt and the stroke color to white for all of them.

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You can see below the settings that I’ve used for the brush stroke. Double-click in the Appearance panel on the brush stroke applied to open the Stroke Options window and set the values as indicated.

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Select the five paths that you have stroked with the Scatter Brush then set them to Blending Mode Screenand 30% Opacity.

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At this point you need to mask all the brush strokes and clean up the edges of each letter but for this you need some new shapes. Select “letter S” then go to Object > Path > Offset Path and apply a -6px Offset. As a result you will get a smaller shape about the size of the red pulp. Bring this new shape in front of everything by going to Object > Arrange > Bring to Front (Shift-Control-]) then in the Appearance panel press the Clear Appearance icon in order to remove all the fills and strokes. You will use this shape to mask the brush strokes later.

Repeat the same things for “letter P”.

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At the beginning I’ve said to make copies of all the shapes, right? Now is the time to use them. Grab a copy of “fake A” then go to Object > Path > Offset Path and apply a -6px Offset in order to get a smaller shape (1). Remove the existing appearances. Next, grab a copy of “letter A” (2) and having these two shapes selected, press Intersect in the Pathfinder panel. As a result you will get a new shape having the size of the red pulp (3).

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The same thing goes for the next letter. Take the copy of “fake M” then apply a -6px Offset to get the smaller shape (1). Next, take a copy of “letter M” (2) then remove the existing appearances for both shapes if any. Still having both shapes selected, press Intersect in the Pathfinder panel and you will get a new shape the size of the pulp.

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Take a copy of “fake E” then apply a -6px Offset to get the smaller circle (1). Take a copy of “letter E” (2) then having both shapes selected, press Intersect again. You can see the resulting shape below (3).

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First, select the five shapes obtained in the previous steps and bring them in front of everything by going toObject > Arrange > Bring to Front (Shift-Control-]). To create the masks start with the first letter, in this case “S”. Select the shape of the pulp (fill-none, stroke-none) along with all the brush strokes on top of the letter “S” (4 + 1 spiral) and go to Object > Clipping Mask > Make (Control-7).

Repeat the same thing for the rest of the letters and at this point your watermelon text effect should look like below:

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Take another copy of “letter M” and fill it with the color indicated. Send this shape behind everything by going to Object > Arrange > Send to Back (Shift-Control-[). Using the Direct Selection Tool (A) select a few of the point at the bottom and move them a little down with the help of the Down Arrow Key on your keyboard. To make sure that you don’t move the wrong points you can lock everything else except this shape.

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